Opportunity Hamilton
Opportunity Hamilton
Opportunity Hamilton
Business Services
Business Attraction
Projects
Partners
Opportunity hamilton

Marketing - Events presented by Mike Clark, The Marketing Company.

Tuesday 23 March 2010   9am - 1pm

  • Do you want to make the most of upcoming events?
  • Are you uncertain if your plan will result in a Return on Investment?
  • Do you know how to maximise exposure of your brand?

If these are questions and concerns that you have had then this workshop is for you! Invest the time in your business and come away with practical tips hints and more certainty around maximising the opportunities presented to your business by the many upcoming Events (Balloons over Waikato; V8’s in Frankton; World Rowing Championships; Rugby World Cup; Field days and, indeed any trade shows or expos)

This workshop will cover 3 key areas:

  1. How to be more strategic in planning for major events, including how to budget for such events, how to more accurately measure the response received and your ROI, and
  2. How to build up your momentum towards an event so people come to find you! (tips on guerilla marketing & leveraging of social networking)
  3. How to take the maximum advantage of networking opportunities, including writing and practising your elevator pitch to include your Point Of Difference (POD), ensure you get good contacts and follow up opportunities after the event.

To make the most of the upcoming event book now (places limited!) and ensure this year you make every action count!

All attendees qualify for a personal coaching session with the presenter. Bookings can be made after the workshop.

Fully funded by New Zealand Trade and Enterprise.

To register please contact Robyn Robertson on Ph (07) 959 1623 or robyn@opportunityhamilton.co.nz

 Opportunity hamilton Opportunity hamilton
 Hamilton will host 3 matches in the 2011 Rugby World Cup.  Hamilton will host the New Zealand round of the prestigious V8 Supercar Championship in the city for the fourth year in 2011. The inaugural race in April 2008 attracted 172,000 attendees plus 5,000 people associated with the running of the event. The event generated $28.3 million of new money into the local economy in the first year and is estimated to generate $156 million over the seven years that the event will run.  Over 100,000 people annually visit New Zealand National Agriculture Fieldays held at Mystery Creek (10 minutes south of Hamilton), which is the largest agricultural event held in the Southern Hemisphere. Each year generates around $290 million sales.  As the centre of the thoroughbred industry, Hamilton has an excellent racing venue at Te Rapa. A national trotting track is 15 minutes drive from Hamilton in Cambridge.  Raglan is 40 minutes by road from Hamilton and home to one of the world’s longest left-hand surf breaks.  Hamilton Zoo is home to over 600 native New Zealand and exotic animals, set in 25 ha of tranquil surroundings.  Hamilton Gardens are a free, 58-hectare walk-able wonderland attracting more than 600,000 visitors a year.  The natural resources surrounding Hamilton - including its forests, lakes, rivers, and mountains - provide opportunities for tramping, bush-walking, and other types of outdoor recreation.  The borough of Hamilton was established on 27 October 1877 and Hamilton became a city on 13 December 1945.  Hamilton’s Maori name is Kirikiriroa meaning long stretch of gravel.  New Zealand’s longest river, the Waikato, flows for 16km through the city.  Mild climate and moderate year round rainfall keep the city and surrounding area very green.  Mean temperatures - 18C in January (summer) and 9C in July (winter).  Hamilton has135 parks and gardens and 58 sports areas and more than 1,000 hectares of open space.  Hamilton has 3 public swimming pools and over 55 kms of walkways in parks and reserves.